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60 Percent of Twitter Users Quit

The Nielsen Wire reports:

Currently, more than 60 percent of U.S. Twitter users fail to return the following month, or in other words, Twitter’s audience retention rate, or the percentage of a given month’s users who come back the following month, is currently about 40 percent.

For hi-tech communication, I recommend a good, old fashioned email account. A much higher percentage of people continue using email after signing up because email is a more valuable communication tool.

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